Did you think the biggest fashion designer to come through Israel this year would be Zac Posen?

While seeing the New York charmer was a real treat, perhaps it was Roberto Cavalli, the Italian mega-designer and swagger star (yes, I said it) who truly made an impact on Israeli fashion when he made a worthwhile appearance at Tel Aviv Fashion Week and international and Israeli crowds. Wife and business partner Eva Cavalli was by his side.

While Roberto Cavalli was the biggest draw at Tel Aviv Fashion Week taking place at Hatachana, an old railway station in Neve Tzedek converted into a beautiful shopping and restaurant area, he wasn’t the only one. Israeli designers like Dorit Bar-Or, Ido Recanati, Alon Livne, and Dorin Frankfurt were on hand to show off their collections.
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Israel had the opportunity to welcome some fashion greats to our country last month and I had the opportunity to witness it! The whole thing took place at the Holon Design Museum during Holon Fashion Week.

Now I know what you’re thinking. Holon? HOLON? Not the first place you think of when you think of fashion in Israel. Nevertheless, with the inception of the Holon Design Museum, Holon has little by little become a mecca for fashion and art design. Luckily, Holon Fashion Week, with the help of the fashion greats that were in attendance, helped us to realize that.

HOF Opening Night 

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Versace is teaming up with H&M for their next designer collaboration. WAIT WHAT?


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This photo was taken a couple months ago at a launch party for an Israeli tv series called “מחוברות” (Connected.) The series is about five women who give us a glimpse into their “real” world (as real as it gets meaning without censorship.) This party was at the Tel Aviv Cinemateque.

The reason I decide to highlight this photo is because it showcases 5 different Israeli women with 5 different Israeli personalities and their personal style showcases it as such. Each style for each woman is totally different from the other but yet all are distinctly Israeli.
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Remember when I was in love with that white textured mini dress from the Lilamist collection? I named it one of my 2010 Israeli Fashion Obsessions.  Well, in fact, I’ve become enamored with the entire Lilamist line.  Lilach Elgrabi and her team has created a slew of silky, satin, and ruffled numbers that target the feminine beauty who wants to be dressed up and comfortable at the same time in trendy textures and patterns.
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I’ve been in Israel for 3 plus years. That means I’ve had the opportunity to dress up for Purim for the past 3 years.

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I’ll be the first to admit that I always say I’m going to buy something from a local Israeli designer and then I end up at Castro like I did the other day picking out pieces from the new Spring collection.  Sometimes I head into the store at Dizengoff Center and I don’t like anything I see and sometimes I head in and pick up like 5 or 6 pieces, as I did the other day when I spent over 500nis on Castro clothes.


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As you’ve all noticed, I’ve been extremely, extremely busy these past two months. Between writing fashion and lifestyle articles for Time Out Israel (English Edition), working on new online projects with Fashion TV, the mega international fashion broadcasting channel which has a branch in Israel, and doing a slew of other mini freelance projects, things have been quite crazy around here!!

Did I mention that I also have a full time job and I’m moving this week? Yea, that.

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With so much of the fashion world going online, it’s no surprise that Israeli fashion is doing it, too. Sites like Sense of Fashion, started by an Israeli and promoting indie fashion across the world, has helped to bring Israeli fashion to the forefront in its campaign to promote international fashion. Israeli designers like Inbal Gvili and Liat Ginzburg were recently featured at a Sense of Fashion pop-up in the We The People Fashion Collective store , in an effort to promote talented designers to a fashion-savvy NY audience.


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The Israeli Fashion Market (מעצבי העיר) in Ganei Hatarucha (North Tel Aviv) happens twice a year.  The first usually occurs in January or February when Israeli fashion designers are preparing for Spring and getting rid of their winter selections.  Read the rest of this entry »